|
Leverage the expertise and technology of an established partner. The choice of which path to follow depends largely on the technical knowledge of your team. If your business focuses on advertising and you have the technical resources needed to build your own header bidding system, then you should invest time and effort into creating your own solution. However, not all publishers have the resources to dedicate to creating an entire bidding system.
In this case, publishers can partner with a vendor that has a pre Phone Number List built in-app header solution. The best thing is that it is built on open-source code, such as Prebid.org, as it allows for maximum flexibility and compatibility. Such a partner will be able to provide all the in-app header bidding features that are in high demand, such as dynamic plan optimization, multi-performance campaigns and integration of all major advertising networks. Criteria Build your own.
Solution Collaborate with an existing solution level of technical expertise is required Moderate technical expertise is required for integration Development times Longer development times Shorter implementation times Customization control Full control over customization and features Limited customization based on partner solution Resources to invest Requires significant internal resources It relies on the resources of an.
|
|